Convert your target audience into leads by leveraging buyer personas and content marketing. Then use lead nurturing tactics to build deeper connections with prospects and convert them into customers.
We offer web design with HubSpot, as our inbound marketing expert team are HubSpot Gold Partners, but we can also work with other marketing automation packages (Marketo, Eloqua, etc.) currently installed in your business. You will need to pay for HubSpot separately, however, you will not be required to pay their required training fee.
HubSpot websites are hosted on their servers, which provides full lead-level transparency to see who is doing what on your website and how they are moving along in a pre-defined customer journey. If you have a website on WordPress or other platform you can choose to partially integrate your site on HubSpot, hosting only your blog and landing pages, however, visits to pages not on the HubSpot platform can not be tied to your contacts.
We will derive all the benefits from HubSpot without you having to learn how to use it. Of course if you want to learn to use it, you can purchase as many hours as needed for ongoing training and support. We are here to help you succeed, in whatever capacity you choose.
Using built-in responsive website design, HubSpot is ready for any device, from phone to tablet and beyond. HubSpot Professional and Enterprise plan users can also leverage a personalized website experience based on past behavior, country, device used, referral source, which email list they belong to, or in a specific lifecycle stage.
We develop content (blog posts, ebooks, whitepapers, videos, presentations, case studies) and curate content from third parties, then push it out to your social channels and email marketing lists.
Premium content pieces, which are behind a registration wall, allow us to capture leads and assign them to buyer personas for lead nurturing.
We can then build relationships with industry influencers and intelligently target them with content for distribution as part of your syndication and influencer marketing plan.